In the Last Ten Years, You've Evolved...
Has Your Fitness Plan?

Introducing...

The Most Significant Transformation
In Fitness Since Body for Life.

With over 5 million served, chances are you or someone you know has done the Body-for-Life program, perhaps even becoming one of the inspiring "before & after" success stories. If you've been talking to yourself about "getting back" in your best "after" shape but can't find the time or inspiration, here's your invitation.

Veteran fitness expert and author, Shawn Phillips offers the latest installment in the Phillips' mission to transform our country, and rejuvenate your strength.

Strength for Life delivers "the rest of the story", brilliantly picking up where his younger brother, Bill began nearly a decade ago. It is at once both familiar and completely fresh. An inspiring read with brilliant clarity and practical wisdom, this is no typical fitness "to do list." Strength for Life is a brilliant ray of light cutting a path through the "fog of fitness" that makes living a Transformed life foolproof.

As much an intelligent guide to your life at full strength as it is the beginning of a movement, Strength for Life transmits a profound message that resonates deep within. The author calls forth an inspiring vision of Strength for our country as it draws you effortlessly towards your best life.

As simple as it is effective, Strength for Life offers the first and only fully integrated body-mind program for maximum results in minimal time.

The innovative 3-Phase System amplifies the success rate while eliminating the leading causes of fitness failure. The 12-day total body reboot activates, the 12-week training camp transforms and the innovative 12-month personalized plan: "Week 13 and Beyond" delivers you beyond health-beyond "good enough," to a life of Strength: an abundance of health, energy and vitality to do more, have more and be more.

	Shawn bridges the worlds of strength training and spiritual practice. He offers a new paradigm for weight lifting as yogic practice. The thinking mans version of pumping iron. - Rick Rubin, Co-Chairman, Columbia Records, Co-founder Def Jam Records, Grammy Award Winning Producer

Health is Killing America

Strength for Life exposes the "paradox of health:" How can Americans be both obsessed with health, yet be increasingly unhealthy? Phillips calls forth the urgent need to go beyond health-which is for most nothing more than being free from illness-to a life of Strength which he defines as abundant energy, vitality and the capacity to make an impact in the world.

The sort of Strength you will uncover in this program is more than physical, it's a strength of body, mind and heart. Some 2,000 years ago the Greeks declared "mens sana in corpore sano" translated "a healthy mind in a healthy body." Ever since, health has been the accepted standard, but today life demands more of us. Hence, Phillips contends nothing less than "a strong mind in a strong body" will do. The message is loud and clear: health is not enough, now is A Time For Strength.

Strength is abundance. It enables you to do more, be more and have more: more of everything-more energy, more vitality, more time, more happiness and joy, and more freedom. With strength you stop draining your resources and start building a deep, powerful reservoir of health, energy and vitality. Strength begins inside and radiates into every aspect of your life.

	The first book to take you up to and through a 12-week Transformation and beyond. It's like finally receiving 'the rest of the story.' Set yourself free for a lifetime of strength and fitness. - Lynn Lingenfelter, Original (1997) Body-for-LIFE Co-Champion

Wisdom that Transforms

Embodying Shawn's more than two decades of leadership in strength and fitness and embracing the lessons from the collective millions of transformations-both the successes and failures, Strength for Life resolves mysteries and challenges that have plagued many willing fitness enthusiasts for nearly a decade.

A husband, father of two and entrepreneur, Shawn understands the demands of family, work, and life that prevent many from making the time to cultivate their reservoir of strength. Rising to the challenge, literally reinventing fitness with a results-oriented program which enhances every aspect of your life rather than becoming your life, the Strength for Life approach is truly fitness that fits your life.

With the focus on stacking benefits, building mental and physical strength rather than just sculpting your body, Strength for Life offers the breakthrough training method Shawn has pioneered, Focus Intensity Training® (F.I.T.). An "East meets West" integration of yoga, meditation and weights F.I.T. strengthens both body and mind. Drawing parallels to the eastern practices, F.I.T. has also been dubbed "the yoga of dumbbells" by those who've experienced its elegance firsthand. It's a powerfully engaging new way to enhance your mental focus, while boosting your training results in less time than ever.

	What woman doesn't need strength? We're moms, executives, caretakers and family leaders-physical, emotional and spiritual strength is an absolute necessity. I particularly love that Strength for Life is a regimen that I can live on forever, no more searching. - Maxine Wolf, CEO & Publisher, KIWI Magazine

How Will Focus Change Your Life

Perhaps more than any other factor, it is the mastery of your focus-which precedes the mastery of your energy-that separates the average performers from the peak performers in life. The freedom to place your focused attention where you want it, when you want it, offers a competitive advantage in a world where the average attention span is measured in seconds, not minutes.

The result is an entirely new training experience that is at once more effective, refreshing, and engaging. And while for many men and women the superior effectiveness and excellent results is satisfaction enough, the real surprise inside is F.I.T.'s impact not just on the body but on your inner state-emotionally uplifting, strengthening your awareness and presence as well as bolstering your overall well-being. As you will see, F.I.T.'s deeply enjoyable flow state will transform not only your training but the rest of your life.

As you embrace each and every chapter in Strength for Life expect to find your mind engaged, your body energized, and your spirit elevated; from the bottoms of your feet to the top of your head. If Strength for Life were a sequel it would be among the rarest of rare achievements; as it stands, it is a vivid, inspiring, uplifting original, that will quickly have you flowing with vibrant strength and radiant energy.

	Shawn Phillips has developed an outstanding, holistic program that will quickly enable you to achieve your goals-regardless of age or current fitness level. His unique mind/body approach keeps you motivated from the start, enabling you to achieve true 'Strength for Life.' - Nicholas Perricone, M.D., F.A.C.N., New York Times bestselling author of The Perricone Weight-Loss Diet

The Top 10 Reasons to Choose Strength

Strength: The Antidote to Health

Discover why our obsession with health is weakening us, undermining our strength as a nation, bringing our health care systems to crisis and how it may very well be killing you (Page 5).

Create a New Shape to Your Body and Life

The "normal decline of life" is a myth. Learn how to stop settling for less energy, less joy, less life than you deserve. Create an S-Curve and leap "the gap" to a new shape for your life (page 13)

Week 13 and Beyond: The key to a lifetime of Strength

Why 12-week transformation programs have left people in a "spin cycle" on a road to ruin. Find out how to get out of this repetitive cycle (page 156).

Readers benefit from the distilled wisdom from millions of transformations and learn how to live the transformed life

The Power of Laser Focus

Discover how a red-hot marble can forever change the way you train (page 17).

What a baseball and cantaloupe can teach you about reshaping your body

How swapping 5 lbs. of body fat for 1 lbs of lean muscle can shape your body smaller (page 27).

	I have used your 'Red-Hot Marble' example to demonstrate FIT with many of my friends and they all same the same thing, 'Oh yeah...wow!' - Kassie Westmoreland, Eco-Pharmacist/CEO/Founder, BeWell Brands

Why Today is the Worst Day to Start Any Fitness Program

Today is the wrong day to start any fitness program. Strength for Life shows you the most overlooked and most important phase to an effective transformation-what comes before the "before photo"-that can change struggle into glowing success (page 35).

Welcome to the End of Dieting...Forever

How one subtle change in focus frees you from ever having to diet again (page 79).

The 10 Simple Steps to Nutritional Freedom

10 proven, time-tested sure-fire strategies to a lifetime of nutritional freedom-eating what's best for you because it's what you most desire (page 85).

How to Have Your Cake and Eat it Too

Experience "15 first bites" and instantly alter your relationship with food (page 97).

The Joy of Training

Avoid the one most common mistake people make that kills their training. Hint: It's got nothing to do with sets, reps or even exercises (page 115).

How embracing "off" can turn you "on" stronger than ever before

Discover why "the space between the notes" is essential to deeply enjoying every moment of your training (page 119).

Have you ever wondered why people don't "rush" through yoga? Phillips' Focus Intensity Training® applies flow and body-mind connection in an East meets West, yoga meets dumbbells approach to strength training (page 14).

How to Craft the Perfect Fit Lifestyle for You. Never Be Out Of Shape Again!

Apply the secret of athletes to Stay Strong all year long.

Create a plan that fits your life, keeping you focused, fresh and engaged all year-round, year after year no matter your fitness preference (running, biking, yoga, or...) (page 161).

Why Discipline is Not a Success Strategy for Fitness

Gain a never before shared clarity on the mechanics of motivation. See how you can transform short bursts of discipline into a perpetual stream of motivation that will last a lifetime (page 172).

	In his genius, Shawn has found a way to turn a fitness routine into nothing less than a deeply profound meditation-and as a meditation teacher, I don't use that word lightly. If you want health-and, beyond that, what Shawn calls Strength (which is more than just strong muscles)-read this book. It will change your life. - Bill Harris, Director, Centerpointe Research Institute, Creator of Holosync® MeditationTtechnology, Author, Thresholds of the Mind

In contrast to the constant driving message of "less;" less weights, less energy, less food, less of you in every way, Strength for Life is about more. It's about being more, doing more, having more-more energy, more time, more vitality, more confidence, more life. It's for those who are done doing fitness and are ready to embrace being your best, lean, strong, vibrant self.

Whether you're a man or a women; tall, short, thin, curvy, or stout; whatever shape you see in the mirror, the shape of your life is in your hands. You can create a second coming, a new, leaner, stronger more confident you, rejuvenating your body, mind, and spirit with the sound, simple intelligent plan that is Strength for Life.

Go beyond the ordinary, to an extraordinary life in every way; choose a future more brilliant than your past; choose Strength for your Life.

	If your body could lightly slap your face, look you in the eye and pour its heart out to you, I believe it would say something like, 'Come on! I'm not just dangling here below your mind, I can help you more than you know. I want to be your Strength, your fortress and your temple!' Start construction now with Strength for Life as your blueprint. A strong body is truly a magical and mystical place to live. - Ed Kowalczyk, Lead Singer/Frontman/Guitarist/Songwriter, Live

	Shawn's packed "Strength for Life" with some incredible big Ideas-from differentiating health vs. strength to his ingenious Focus Intensity Training-not to mention his Base Camp concept and guide to annual fitness planning that is nothing short of revolutionary for a lifetime of strength. This book will transform the lives of everyone who follows his sage advice. - Brian Johnson, Founder of Zaadz.com, ThinkArete.com, PhilosophersNotes.com

	Millions of people have been waiting for this message, every word in this book is thoughtful, and laser-like accurate. Week 13 and Beyond is genius! It will resolve the burn out and eventual failure of millions of people. Now everyone will know how to get strong and STAY strong! The program is deep, transcendent and at the same time wonderfully simple without being simplistic. It's a program you can benefit from after 25 years of training or 25 minutes. I'm confident it will change millions of lives...millions. - Keri Davies, Director, Body-for-LIFE Challenge,1999 – 2006

	Shawn shows you how to stop being a victim of food or even dieting and how to create an empowering, positive, life enhancing relationship with eating that will free you from dieting for life. - David Emerald, Author, The Power of TED* (*The Empowerment Dynamic)

	If this book doesn't get you enjoying strength and energy, you're a lost cause. - Larry North, Fitness Expert/Author, Founder, Larry North Fitness Clubs, LarryNorth.com

	Shawn Phillips is the epitome of form following function. There is no need to suffer through exercise when you hack away the inessentials and focus on what really matters: strength. - Timothy Ferriss, author of the #1 NY Times bestseller, The 4-Hour Workweek

	You have really covered so much in this book…weights, cardio, flexibility, diet, balance, mind, soul, stamina…and you have done it in a way that is easy to comprehend and very user-friendly. - Kassie Westmoreland, Eco-Pharmacist/CEO/Founder, BeWell Brands

	Do you want to be in control of your Life? If you do, the answers are on the pages of Strength for Life. - G. Porter Freeman, 1997 Co-Champion Body for Life

	Motivating and genuine, a true gift to the sport of personal improvement. Strength for Life goes where Body for Life feared to tread by exposing the psychological details that will insure your Transformation success. - Ron Johnson, Founder, NutritionData.com

	The hardest part of any regimen is the insidious mental resistance that sabotages us. Strength for Life fortifies us against those pernicious inner demons. Shawn gives us the mental, spiritual and technical tools to overcome our own self-defeating impulses. - Steven Pressfield, author of Gates of Fire and The War of Art

	Over the 10 years I have known Shawn, he has helped millions of people realize their fitness and health goals. “Strength for Life” represents the epitome of Shawn's devotion to helping people. - Jeffrey R. Stout, PhD, University of Oklahoma

	Strength for Life is a truly superb handbook of physical transformation, leading to a real life transformation. A novel and tremendously effective technique, Strength for Life is highly recommended! - Ken Wilber, The Integral Vision

	This exciting and inspiring book is a brilliant integration of body, mind, and spirit-and of strength and psychological and well-being. I personally found it instantly energizing. – Nathaniel Branden, Ph.D, author of "The Six Pillars of Self-esteem" & "The Art of Living Consciously."

	Strength for Life is an important book, combining nutrition, fitness and mental fitness in a powerful combination to give readers lasting mental and physical results, that not only sculpt the body but also the brain. It is filled with helpful information. I highly recommend it. - Daniel G. Amen, MD, director of the Amen Clinics and author of Change Your Brain, Change Your Life

	Strength for Life has a conversational warmth and connects with the concerns of the reader who need this information. It's like having a chat with a friend who can be helpful but won't try to do for you what you know, deep down, you have to do for yourself. The guiding nudges surely make it seem easier. - Don Ardell, PhD, Author, High Level Wellness: An Alternative to Doctors, Drugs, and Disease

	After reading Strength for Life it dawned on me why I haven't translated my previous efforts into significant improvements in form, function and power. I now recognize that sustained motivation has been the core missing element. - Bert Parlee, PhD, IntegralCoach.com

	Strength for Life is a significant contribution to the dharma of health, wellness and strength! - Rick Voirin, Stagen Leadership Institute

	In his new book, Strength for Life, Shawn has laid out a life-altering road map for each of us as an individual and, as importantly, for us as a country, to allow us to take command of our lives. Strength for Life is not just about body transformation, rather it is about life transformation – do you want more energy, do you want more strength, do you want to really feel good? If the answer is yes, don't just read Strength for Life, give it to those you love. - Kelly Perdew, Managing Director, Angel Venture Partners, Winner Season 2 of “The Apprentice,” and author of Take Command: 10 Leadership Principles I Learned in the Military and Put to Work for Donald Trump

	In one book, Shawn Phillips gives you the inspiration and education for transforming your body and your life. Strength for Life will provide for you the road map to reach your highest goals and realize your full potential. - James Rouse, ND, Founder, Optimum Wellness

	Today's competitive business world requires a leader be of strong body and mind-and Strength for Life shows you the way-it's the ultimate competitive edge. - Rand Stagen, Founder Stagen Institute for Leadership

	Not only will Strength for Life give you a new body and more energy but it will make getting in and staying in top shape enjoyable of not outright fun. - Joe Polish, Serial Entrepreneur, Founder, The Genius Network

	After going through Strength for Life I see how all previous 12 week Transformation programs set people up for failure. This book showed me how to avoid the pitfalls and come through a newer, stronger, better and happier me. - Tom Terwilliger, Expert Personal Trainer, Speaker/Trainer at Peak Potentials, Owner Terwilliger Fitness

	In the years since our first transformation, and sharing it will so many other people, we've discovered that transformation success required you discover a lot of truths, tricks and trades on your own or from another person who has succeeded. Now, with Strength for Life all the secrets are out-your probability of success in transforming your body just increased by at least 500%! - Tom & Bridgette Trujillo, Body-for-LIFE Challenge Winners, 1st Champion Couples

	Where most fitness programs are limited to focusing on aesthetics-looks-in Strength for Life you will build strength at the core, for true and lasting transformation. As an expert in self-defense and former Navy SEAL Strength for Life is the only fitness guide that I've found that will show you how to access your true and full strength - Tim Larkin, Self Defense Expert/Trainer, US Navy SEAL Retired, Creator of Target-Focus Training

	This is the book that no diet book author wants you to read. Shawn shows you a foolproof, sound and easy way to end dieting and begin a lifetime of nutritional freedom, today. - Mia Finnegan, Ms. Fitness Olympia, Wife and Mother of 3

	I have yet to read a book that so eloquently ties the physical, social, spiritual & emotional components of our lives to the principle of “strength” that we all yearn for. It's one thing to talk about strength; it's another to redefine its meaning and take what most of us “think” we know to another level. You really have provided a blueprint for achieving true physical & mental strength and the benefits that can be expected for such living. - Brian Standage, Standage Consulting

	Strength for Life is a UNIQUE and STRONG offering. I think it's going to do well and I may keep a few on hand to sell or give to clients. You are definitely raising the bar (and awareness) in the fitness space. - Patrick D. Goonan, Personal and Professional Coach, meaningful-life.us